What is email marketing?

Email  marketing helps you keep customers and prospects coming back—by using  attractive, professional-looking email communications to stay in  regular touch with them and build strong customer relationships. It’s  better and more effective than regular email.

for more info: http://www.constantcontact.com/email-marketing/what-is-email-marketing/index.jsp

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One thought on “What is email marketing?

  1. However some campaigns just do better than others, but every now and then a pattern starts to emerge among mailers that do particularly well in terms of click-through rate. This success is often a reflection of many factors, but one very important one is definitely the call to action.

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