Will Facebook Buy an Advertising Agency?

Is Facebook planning to acquire an ad agency in the near future? You might think so after reading this analysis of Facebook’s new privac… sorry… “data use” policy from law firm BakerHostetler. Specifically, this:

“The significant addition to this Policy is an entirely new provision that, for the first time, permits Facebook to engage in unlimited sharing of your personal information with ‘affiliates’ with the following language:

Affiliates

We may share information we receive with businesses that are legally part of the same group of companies that Facebook is part of, or that become part of that group (often these companies are called affiliates). Likewise, our affiliates may share information with us as well. We and our affiliates may use shared information to help provide, understand, and improve our services and their own services.

For more info: http://goo.gl/pnRLC

dec 20

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